The Northeast Pennsylvania Chapter of the American Advertising Federation (AAF) has announced its 2021 Silver Medal Winner as Donna Shrader, Creative Director at Fertility Bridge.

Donna Shrader’s career spans over 30 years in advertising with a concentration in graphic design. Donna has worked in radio, the newspaper industry, at several advertising agencies, and most recently, as part of a growing in-house marketing team. She has held many positions from account manager to brand specialist to her current role as creative director for Fertility Bridge. Donna is grateful for the knowledge and mentors she has gathered throughout her career. She also loves guiding and inspiring teams, celebrating their creative spirit and seeing how they bring a concept to life.

As a storyteller who enjoys collaboration and ideation, Donna can find inspiration anywhere! Superpowers? Connecting people and ideas… and listening.

“Each year we present this prestigious award to someone nominated by our local advertising community,” said Chelsey Coslett, president, AAF NEPA Chapter. “Donna Shrader has truly gone above and beyond for the advertising industry and we are thrilled to have the opportunity to honor her lifetime of achievements this year.”

The AAF’s Silver Medal Award Program was established in 1959 (2009 by AAF NEPA) to recognize men and women who have made outstanding contributions to advertising, and who have been active in furthering the industry’s standards, creative excellence and responsibility in areas of social concern. AAF NEPA annually bestows this honor upon one outstanding member of the local advertising community.

The Silver Medal Award will be presented to Donna Shrader during the 2021 American Advertising Awards on Friday, February 25, 2022, at The Joint 53 located in Rikasa, 53 S Main St, Pittston. A cocktail reception will begin at 6 p.m., and the award presentation will begin at 7 p.m.