The Northeast Pennsylvania Chapter of the American Advertising Federation (AAF), has announced the winners of the 2020 American Advertising Awards, which is the advertising industry’s largest and most representative competition, attracting more than 40,000 entries each year across the nation. The mission of this competition is to recognize and reward the creative spirit of excellence in the art of advertising. Winners from this competition are then eligible to compete at a regional and then national level.

This year’s professional winners are as follows:

Silver Medal Award: Bob Adcroft
Best in Show: Kelsey Novack Design
Advertising Industry Self-Promotion Film/Video/Sound: Posture Interactive
Advertising Industry Self-Promotion Film/Video/Sound: Tribal Media
Advertising Industry Self-Promotion Film/Video/Sound: DiscoverNEPA
Advertising Industry Self-Promotion Film/Video/Sound: DiscoverNEPA
Brand Elements: Ideaworks Marketing
Branded Content & Entertainment – Non-Broadcast: Monelli Films LLC
Business-to-Business Website: Coal Creative
Cinematography—Campaign: Posture Interactive
Consumer Website: Simrell Media
Consumer Website: Coal Creative
Illustration: Kelsey Novack Design
Integrated Advertising Campaign – Regional/National – Consumer: Ideaworks Marketing
Integrated Brand Identity Campaign: Posture Interactive
Integrated Brand Identity Campaign: Kelsey Novack Design
Interface & Navigation: Posture Interactive
Internet Commercial: Coal Creative
Magazine Design: Sweda Advertising
Packaging Campaign: Posture Interactive
Responsive Design: Posture Interactive
Sales Kit or Product Information Sheets: Inspired Studio

Student winners are as follows:

Scholarship Recipient: Madison Shrout
Student Best in Show: Madison Shrout, Pennsylvania College of Technology
App (Mobile or Web-Based): Amanda Focht, Marywood University
Book Design: Kennedy Englert, Pennsylvania College of Technology
Cover/Editorial Spread or Feature – Series: Danielle Casey, Wilkes University
Illustration – Campaign: Carla-Ann Henry, Ideaworks Marketing
Packaging: Gavin Hain, Pennsylvania College of Technology
Packaging: Madison Shrout, Pennsylvania College of Technology
Packaging: Carla-Ann Henry, Ideaworks Marketing
Packaging: Matt Catanzaro, Marywood University
Packaging: Meredith Long, Pennsylvania College of Technology
Packaging: Heather MacPherson, Pennsylvania College of Technology
Packaging: Anthony Niemeyer, Pennsylvania College of Technology
Packaging: Alexander Jubinski, Marywood University
Packaging: Madison Kaminski, Wilkes University
Printed Annual Report or Brochure: Meredith Long, Pennsylvania College of Technology